Tecnologia, Economia, Marketing, Turismo, Hotelaria, Redes sociais, Mobile, Smartphones, Google, Android
terça-feira, 26 de março de 2013
Content creation, curation and marketing - today’s holy grail for travel marketers
As search engine optimization and marketing evolve to become mobile, local and social, the confluence of search and social is the most exciting tourism marketing trend, a main topic at last weeks EyeForTravel Social Media and Mobile Strategies Conference in San Francisco.
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quarta-feira, 20 de março de 2013
Three ways technology will transform future of business, according to IBM
With cloud, mobile, social and big data advances all happening at once and at lightning speed, how will shifts in technology impact the way businesses are run? According to Ginni Rometty, the first female CEO of IBM, it will change everything.
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Forbes
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Forbes
Manage hotel customer service with Facebook Recommendations
According to L2, more than 46% of hotels with Facebook accounts receive posts that deal with customer service. Therefore, it is imperative that you stay on top of posts to your Facebook page with comprehensive real-time monitoring.
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How Evernote Food can help market your restaurant
TripAdvisor pre-installed on Samsung’s new Galaxy S 4
In addition to pre-installing the app, Samsung is using TripAdvisor content--millions of photos and over 100 million reviews and opinions--to power its own travel apps. TripAdvisor is the only travel app that will be pre-installed on Samsung's latest smartphone.
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terça-feira, 19 de março de 2013
Google Flight Search launches in five European countries
A year and a half after debuting in the U.S., Google Flight Search expanded with points of sale in the UK, France, Italy, Spain, and the Netherlands. While most major European carriers are included, Ryanair and EasyJet are absent.
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Travel one of the least popular mobile activities
According to a new Google mobile search behavior study, the travel category involves only two percent of mobile activity. Yet, twelve percent of mobile travel searches resulted in a purchase. On the bright side, travel searches on smartphones led to an above-average number of follow-up actions.
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TripAdvisor, the future online advertising king in travel
With TripAdvisor's 2012 advertising revenue being 3.8 times that of Expedia, Orbitz, and Priceline combined, the company has a significant scale advantage according to Seeking Alpha's new report on the competitive landscape for online advertising within the travel industry.
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segunda-feira, 4 de março de 2013
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